Friday, March 30, 2012

Google Consumer Surveys

Interesting new product from Google to conduct market research. Click here to learn more. This could become a significant tool for quick and inexpensive Market Research.

Obviously, it remains to be seen if Google can accurately target the right selection of consumers - potential use of the recently integrated profile that Google launched with its new Privacy Policy. Also, will media companies sign-up to embed these surveys on their sites?

Some sites are touting it as a "pay wall" replacement for media companies - I will be tracking that!

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