Monday, May 07, 2007

Fragmentation of Television / Video Channels
Came across an interesting presentation by Jeremy Allaire of Brightcove on Widgefy, Hooman's blog. He makes a very good point that the number of producers of video content is exploding and the customer is now being presented with a very wide choice of channels. Due to the relatively low cost of the infrastructure, these channels require a very small customer base to succeed. The tradition linear video channels are largely threatened.

Another important important aspect Jeremy discusses is that content is being widely syndicated with the advertising included. This is putting the content where the user is an not where the publisher / producer is.

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